News

One of the most important things to consider with a new business is to think about the branding of the company (namely the Logo, how the website will look and function, and the style, quality and design of printed leaflets, printed flyers and postcards and printed business cards in particular).

First impressions are always really important.
When I was young, my Mum was always telling me that clean shoes were really important to create a good impression and that you should always say please and thank you when you were in someone else's house.

Over the course of the year, how many times do you have printed leaflets dropped through your letterbox advertising plumbers or any other tradesman for that matter?

The chances of you needing a plumber or an electrician at that very moment, is extremely unlikely, so the likelihood is that the leaflet is kept for a few days and then either thrown away or filed somewhere and safely forgotten!

At this time of year, you are probably starting to think about your budget for next years marketing and how you can promote your business in a different way than you have done previously.

If you are a retail company then you may have a shop or a website where your clients purchase the items you sell, but do you have a printed company brochure?

We hate to say this, and many of you will cringe when we do, but it's only just over 50 days until Christmas, or to put it another way, it's next month!  As the UK goes into it's usual silly Christmas meltdown, staff go to endless parties and extended Christmas lunches and then we all recover in the gap between Christmas and New Year, it may be worth considering what will be going on when we get back in January.

Have you just set up a new business? Maybe you already have a business and are just about to order some more stationery as you are running low.